Hi! I'm Jen and I help overwhelmed female entrepreneurs create a hustle and burnout free social media strategy! You don’t have to post everyday or become a full time content creator to succeed in your business!
Megan Thee Stallion’s social media strategy
Hi Reader!I recently read an article in Entrepreneur where Megan said success isn't about being seen. It’s about being understood. Megan have had so many viral videos, before even having a record deal she became a known rapper for her freestyle talent. She said: “People share things for the sake of being seen — versus being understood,” she says. “I never was trying to just be seen. I wanted you to feel something. When you see me, I want you to feel like, ‘Oh my gosh, I know her. Or I want to know her.’” And I think she is so right! For so many business owners, the goal on social media is just visibility. Get more views. Get more followers. Get seen. But what's the point of being seen if they don't get what you're about? What's the point of a million views from people who will never be your clients? Being understood is a different game. It’s not about shouting to the masses. It’s about honing in so much on one specific thing and speak to the people who need to hear it. It’s about your ideal client feeling a connection, like you’re reading their mind. It’s about them getting to know you, the real you, and trusting you. It’s about THEM also feeling seen by you. That’s when the algorithm doesn't matter. That's when the vanity metrics fade away. Hope this helped!
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Social Media Without Hustle and Burnout
Hi! I'm Jen and I help overwhelmed female entrepreneurs create a hustle and burnout free social media strategy! You don’t have to post everyday or become a full time content creator to succeed in your business!
Hi Reader! Last week I shared a reel on my Instagram, with a super simple content hack. People seemed to like it because it got a lot of saves and shares, which is always a good sign. So, I thought I'd share it with you as well. The simple content hack I posted about was just how easy it actually is to create b-roll videos (video clips that where you are not speaking to the camera). Next time you are out and about, just pull up your phone and film yourself walking towards the camera, drinking...
Hi Reader! I removed 2,000 followers from my Instagram account. On purpose. Voluntarily. Without being hacked. 😅 Why? This account is old old. Like “different-business-era, different-life-era, different-font-preference” old. Over the years I unconsciously collected inactive followers, people from completely different niches, accounts that haven’t posted since 2021, and yes… a follow-for-follow phase that I do not recommend unless your goal is to build a digital graveyard 👻 For a while I kept...
Hi Reader! I've got some great news for you! You don't have to post everyday on social media in order to make sales! How do I know? I've posted 3 times per week for over a year and I had 300 sign ups to my last Masterclass and closed multiple 4 figures in sales in the last 30 days. Do what works for YOU! It is not about working harder, it's about managing your energy so when you are showing up you are going ALL IN. I said goodbye to hustle culture a long time, (I battled through chronic...